PR and Communications



COMMUNICATIONS
Ever wondered what it would be like to have a trusted team take over the heavy lifting when it comes to your web and ad copy, your social media and all of your general communications needs? We have experience developing copy and bullet-proof, nuanced translations for the world's leading brands. Strategic Communications

  • Crisis Communications

  • Web copy

  • Social Media Copy 

  • Presentations

  • Stakeholder Communications 

  • Ad copy

MEDIA BUYING AND ADVERTISING
Let us help you get your product or message in front of the masses in cycling, outdoor and lifestyle media titles across the globe. We have a wealth of experience in designing high-impact advertising campaigns and schedules to convert potential customers into real-time ones. Our in-house communications team pairs with our production team for seamless teamwork that starts with an idea and flourishes into a high-impact, multi-formatted campaign. 

EVENTS & SPONSORSHIP ACTIVATION
We’re leading the charge on memorable athlete activations, managed partnerships and PR events for international brands at the forefront of the industry. We know how to create unforgettable wow moments.

INFLUENCERS & AMBASSADORS
Our team has led some of the most ambitious international influencer and ambassador campaigns for leading brands in the outdoor and cycling space. We know who the movers and shakers are globally, how to match them with brands, and get the best out of the relationships.

RESEARCH
Want to understand your audience a little bit better? Our team are your audience and through us, we’ll combine qualitative and quantitative studies to produce actionable insights or headline-grabbing statistics.

CONSULTANCY 
We're there to provide advice to navigate the industries that we know so well, we're there to help you get the most out of your product, idea or service. We've seen enough brands come and grow to steer you in the right direction. 

EVENTS DEVELOPMENT
We've worked across the whole events sphere in sport, travel and tourism. If you need advice on how to profitably run your event, raise sponsorship, develop commercial offerings and manage communications

We secure the right coverage at the right time across a variety of specialist and vertical media segments across key global markets. We ask all the right questions to get to the nitty-gritty of what your goals and key messages are, to determine if it will have traction with the media and audiences. Our tools can scale multi-lingual media campaigns efficiently with the world's key opinion leaders across a variety of media segments. Media seeding, pitching stories, press release writing and distribution, stakeholder and corporate communications are all part of our remit.

PRESS RELEASES 
We are wordsmiths at press release messaging and composition, finding the right angles to get noticed. We handle the entire process from drafts to feedback and through to final edits. All communications are localised by our pool of cycling industry professionals and distributed to the most extensive cycling media list in Europe - with personal, local follow-ups if required.

PRESS CAMPAIGNS AND DISTRIBUTION
You are your network and knowing exactly who the right journalists are, in multiple markets, to get your story published - means heightened success and results. We use some of the most advanced tools to better understand the effectiveness of our campaigns and provide you with reports and metrics. From concept to composition and precise targeting our campaigns have reached audience rates of over 1M across the globe.